Curvy Fashion Chicks
Introduction
In recent years, Curvy Fashion Chicks realized that many clothing retailers were disappearing due to their lack of web presence. To prevent a similar fate for Curvy Fashion Chicks, they knew they had to act fast and therefore enlisted Monarch Web World to build a beautiful e-commerce store and market it in the digital sphere. Curvy Fashion Chicks is now a fully functional online store, providing women everywhere with wallet-friendly fashion.
The Challenge
- Design and Develop Curvy Fashion Chicks, an excellent website to continue their success.
- Design and Develop specific pages for each style and category of clothing.
- Plan the website sections and categories carefully and present information so that it is easy for users to find.
- Marketing Curvy Fashion Chicks on Social Media, Running Google ads, and Making a complete marketing strategy for the online clothing store.
The Plan
We started with the brand identity, that is, logo design, a new logo for the new brand name that reflects their history and modernization.
- 2nd Step was to design a modern website that informs their audience of their services and history while encouraging visitors to request a free quote.
- Also, we created additional content pages for their services to target specific industries, materials, and applications to broaden their organic reach.
Results That Speak for Themselves
We started promoting the website using SEO and received an increase of 1180% increase in organic traffic. The website started on top industry keywords and increased conversion by 350%.
We also did social media marketing and social media advertisements for the brand.
Services
Running Facebook and Instagram ads were highly effective. Facebook ads were running with a ROAS of 8. We were able to achieve a high return on investment for our clients.
- A complete Digital Marketing Strategy helped the client with:
- Improved brand awareness.
- Improved customer service.
- Better conversion rates.
- Higher traffic to the website.
- Increased brand loyalty.
- Increased thought-leadership.
- And last but not least, improved sales figures.
